Analytics
How can you improve your email with the help of insights? It'll help you understand the numbers.
Why is Customer Data Fundamental to Email Marketing? Paid Members Public
Let’s face it! Customer data-driven marketing is the future of email marketing. Leveraging consumer insights to fashion your communication with them takes the wretched hit and miss approach out of the equation. This is a welcome change as now marketers have a real shot at pitching clients a solution
11 Data-Backed Email Marketing Insights to Grow Your Business Paid Members Public
Are you a business owner who’s looking for information to grow your business? You have all the help you need as this article discusses 11 science-backed email marketing insights and strategies to boost your ROI. 1) Personalized subject lines are 22.2% more likely to be opened. You’re
Open Rates Are Not Enough | Step Up Your Game with These 5 Email Marketing Metrics Paid Members Public
Running email marketing campaigns? It only takes 5 metrics to track to get the most out of your campaigns and blow everybody’s mind. When you get started with email marketing there are plenty of guides that will help you, whether it’s how to set up your first campaign
40 Email Marketing Statistics You Need to Know Paid Members Public
When used correctly, email marketing can do some amazing things, like generate $0.11 of revenue per email sent and grow your customer and leads database at a rapid pace. Our friends over at EveryCloud put togther an infographic – The Giant Email Marketing Statistics Guide, which includes 40 email marketing
Why You Want to Focus on Inbox Placement, Not Email Deliverability Paid Members Public
Here’s a scary statistic: “Only 28% of all messages sent worldwide ever reach the inbox.” That’s according to Return Path’s 2014 Sender Score Benchmark Report. Fortunately, those of us in North America do far better than the worldwide average. Of permission-based emails sent from North America, only
