Best Time To Send Emails for B2B and B2C Paid Members Public
The Best Time to Send Business-to-Business (B2B) vs. B2C Email You should NEVER treat email marketing as a ‘one-size fits all’ effort because it just doesn't’t work! Business-to Business (B2B) email marketers use a different set of rules compared to Business-to Consumer (B2C) email marketers, including best
Best Time To Send Marketing Email To Mobile Users Paid Members Public
This is NOT information you can ignore! Mobile email marketing should no longer just be an afterthought, as it will account for 15 to 70% of your email opens, depending on your target audience, product and email type (source). More and more, we are seeing articles circulating on the web
Best Time Of Day To Send Email Paid Members Public
Defining The Best Time Of Day To Send Email Campaigns… Do you know when the best time of day to send email is? As a marketer, you need to be an expert on all things marketing. Yet many times, that’s easier said than done. The phrase ‘it depends’ comes
6 Tips to Drive Good Email Content Home Paid Members Public
Good email content is a necessity, but your message as a business marketer is what makes you relevant to your prospects. Having a stellar and creative concept is one thing, but driving that message home to your target audience is another. Add these six tips to your email content strategy
B2B Lead Generation Manifesto [Infographic] Paid Members Public
B2B lead generation…many companies have spend hundreds of hours creating the perfect strategy on this, and oftentimes it revolves around marketing content. Yet, content for business-to-business (B2B) marketing purposes has to be a lot of things – remarkable, educational, and valuable to name a few. Only then, can you expect
Mobile Email Market Statistics - Don't Ignore Mobile [Infographic] Paid Members Public
Surprising Mobile Email Market Statistics Mobile email market statistics can be quite fascinating (and surprising)… Did you know that there are 91.4 million smartphone users in the U.S. alone?! And of those millions, 97% of 18-29 year olds and 92% of 30-49 year olds use a smartphone to
Make Content Marketing a Success: Notable Reasons, Ways, and Times Paid Members Public
Being a consumer has become much more work these days with so many resources at our fingertips. We are expected to do our research, especially if we have a company budget to keep in mind. Consumers crave content marketing for this exact reason – they need the facts, they need the
Email Marketing is Undervalued Paid Members Public
For some reason, the past few years have made marketers undervalue email and overvalue personalization of content through social media. Whatever the reason for this trend, a few important facts still hold true for email marketing for business communications. The 5 Facts of Email Marketing * 2.2 billion people worldwide
