This is our third in a series of webinars for your business email marketing.
Based on analysis of thousands of business-to-business email campaigns and a few hundred million emails that have been sent through Pinpointe's B2B email marketing platform, we share results of several email split tests to help you improve your email marketing results in a business-to-business ("B2B") environment.
Join us in this interactive webinar session that includes question-and-answer sessions throughout.
Topics covered include:
- Which is better: Sending from a person or from your company address?
- Can you lift response rates using personalization?
- What does subject line length have to do with response rates?
