Craig

Lower Your Email Bounce Rates with Re-engagement Campaigns Members Public

The road to email marketing’s famed 40-1 ROI is littered with the mistakes of many well-intentioned marketers. This road is lengthy and has a plethora of potential mishaps, and even just one blunder can affect an entire email strategy and negatively impact your results. One common sign of a

Craig
Growth

How to Bypass Spam Filters for Better Email Deliverability Members Public

Deliverability is a crucial email metric to consider as it tracks the number of email messages that make it to the subscriber’s email inbox. As the rules for sending emails are getting more and more stringent, it is of paramount importance to stay in sync with the different laws

Craig

Why Email Marketing is Still Relevant to Businesses (with Infographic) Members Public

A robust online presence goes a long way in ensuring the success of any business… However, there are few forms of marketing that are as easy to implement as email marketing. The very first email was sent back in the seventies. Since then, the influence and reach of emails has

Craig

ON-DEMAND WEBINAR | 5 Essential Types of Videos Your Business Needs to Grow Members Public

People Love Marketing Videos… A recent stat from HubSpot states 43% of people want to see more video content from marketers. This makes sense because your customers are busy, and when it comes to marketing content, their attention spans are short-lived. Video marketing gives you a way to deliver your

Craig
Webinars

Email Accessibility Matters – Are Your Campaigns Designed For It? Members Public

“Before you judge someone, walk a mile in their shoes.” This common saying emphasizes the importance of trying to understand other people’s experiences because they may be very different from your own. Let’s go on a short journey of “walking in someone else’s shoes,” to see what

Craig
Design

ON-DEMAND WEBINAR | How to Create an Email Plan for All Stages of the Funnel Members Public

Great email marketing is more than just a newsletter… Or a product email or that survey your CEO asked you to send out. It’s a strategic, well-planned cadence of relevant content that segmented for specific goals. In this on-demand webinar, Pinpointe and Strategic Marketing & Demand Generation Expert –  Stephanie

Craig
Webinars

ON-DEMAND WEBINAR | 8 Ways to Make a Big Impact with Email Marketing Members Public

For email marketers, fostering meaningful interactions with your subscribers is an ongoing challenge… It involves producing campaigns that have a strong impact that encourages your subscribers to act. Yet to do this, you must first understand the moments when your email message will have the most positive effect on your

Craig
Webinars

Why is Email is King of the Marketing World | Email Infographic Members Public

Email is king continues to flourish in the world of marketing. It has evolved over the years by adopting to latest technology trends and upgrading features with the changing times. According to Statista, in 2022 there were more than 4.26 billion email users worldwide and is set to grow

Craig